Buyer’s guide
How much does SaaS SEO cost?
SaaS SEO is bought four ways: software you run, freelancers, an agency retainer or a managed service. The price depends less on the label than on who does the work: choosing pages, writing, reviewing, publishing and keeping them current.
The short answer
Comppound’s managed SEO costs $400 to $900 a month on a 12-month term, or $500 to $1200 a month on a 3-month term, for researched pages that a person reviews and we publish to your site. Billed quarterly, with no onboarding fee.
See the plansThe four ways to buy SaaS SEO
Each one prices a different thing. Compare who does the work, not only the monthly number.
| Option | What you pay for | Who does the work | Best when |
|---|---|---|---|
| SEO and AI writing software | A monthly subscription for research data or automated drafts | You: choosing topics, checking drafts, publishing and fixing | You have a marketer with time to run it every week |
| Freelancers | Per article or per hour | Them for writing; you for strategy, briefs, review and publishing | You know exactly what to write and need extra hands |
| Traditional SEO agency | A monthly retainer for a team's time | Them, at the pace a person-hour budget allows | You need senior strategy and can fund a large retainer |
| Managed service (Comppound) | A monthly plan for finished, published pages | Us: research, drafting, human review, publishing and tracking | You want the work done without hiring or running a tool |
What drives the price
How much gets done
The number of pages researched, written and published each month, and how many existing pages are refreshed.
Who checks it
Whether a person reviews every page for facts, intent and fit, or drafts go out with little or no review.
Technical work
Fixing indexing, rendering, redirects and site structure takes skills beyond writing, and costs more where it is included.
Your competition
Categories where strong sites already rank need more pages, better pages and more authority to break into.
AI search coverage
Tracking whether ChatGPT, Perplexity, Gemini and Google's AI features name you, and acting on it, is extra work.
Reporting and access
Regular reporting, a weekly call and a named person on the account all take time someone has to pay for.
What a low price usually leaves out
The cheapest options are usually cheap because part of the job is left to you. Before comparing monthly prices, check who is responsible for choosing the right pages, checking facts about your product and competitors, getting pages live on your site, and refreshing them when they slip.
That time is a cost too. For a small SaaS team it is often the reason SEO never gets done.
Questions to ask any provider
- Who chooses which pages to write, and how?
- Does a person review every page before it goes live?
- Who publishes the pages to our site, and who fixes problems?
- Which of our pages get refreshed when they slip?
- What will we see each month, and how does it tie to sign-ups?
- What happens if the work promised for the first month does not ship?
- How long is the commitment, and what happens at the end of it?
What Comppound includes
Finished pages, reviewed by a person and published to your site
- Research into the searches your buyers make
- Comparison, alternatives, integration and use-case pages
- AI-native drafting with human review of every page
- Publishing to your CMS, with internal links
- Search Console tracking and refreshes
- 30-Day Delivery Guarantee
Questions
It depends on how you buy it. Software is a subscription you run yourself, freelancers charge per article or hour, agencies charge a retainer for their time, and managed services charge for finished work. Comppound's plans cost $400 to $900 a month on a 12-month term, or $500 to $1200 on a 3-month term.
A tool gives you automation to operate. A managed service includes the people who choose the pages, review every one and publish them, which is the part a tool leaves to you.
Our research, drafting and checking run through an AI-native system, so the people on your account spend their time on judgement and review instead of producing every word by hand.
Rankings depend on search engines and competitors, so no honest provider can guarantee them. Comppound guarantees delivery: if the agreed work for the first 30 days does not ship, you can leave with a pro-rated refund for undelivered work.
It depends on your contract value, conversion rates and competition. Our SEO ROI calculator lets you build a low, middle and high case from your own numbers.
Get a price for your site.
Tell us about your product and competitors. We'll show you which pages we'd build first and what it would cost.
